Target More Effectively
ACQUIRE NEW CUSTOMERS FASTER WITH Marketlyn’S PROVEN RESPONSE MODELS
What is MarketlynScore?
We’ve combined our expertise in the financial services space with advanced data modeling capabilities to bring you MarketlynScore — our proprietary scores that deliver powerful targeting capability — to help you more efficiently acquire customers for a personal loan, student loan refinance, HELOC, and in-school loan products.
Jump-Start Prospecting
MarketlynScore helps you jump-start campaign targeting by working within your standard credit criteria to predict the most likely responders.
The sophisticated algorithm enables MarketlynScore to:
- Assess large volumes of data pertaining to prospective customers within your target audience.
- Score each credit-qualified prospect based on that individual’s likelihood to respond to specific offers, resulting in a cost-efficient acquisition strategy.
MarketlynScore is Only the Beginning
MarketlynScore™ is a highly effective first step in using data modeling to target customers and gather data. As we gather in-market results from our campaigns, we DEVELOP CUSTOM MODELS based upon our clients’ specific products and markets.
Partner with Marketlyn
CONTACT US today to learn more about how Marketlyn can help you reach your goals.